Portfolio

Case studies, not just concepts.

Illustrative projects built to demonstrate the range of redesigns and AI features on offer — not real clients yet. Each one links to a fully working live site, not a static mock-up.

Forge Fitness Studio — case study preview

+38% Online bookings

Restaurant · Leith

The Gannet

A moody, photography-led redesign for a Leith seafood restaurant, built around a booking-first layout and an AI assistant that never lets a hungry customer go unanswered.

AI Menu & Booking AssistantReview Automation

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Craigie & Sons Joinery — case study preview

+52% Quote requests

Trades · Portobello

Craigie & Sons Joinery

A trust-first rebuild for a local joinery business, with a before/after project gallery and an AI quote assistant that works from a job site, not just a desk.

AI Quotation AssistantLead Qualification

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+22% Direct bookings

Boutique hotel · New Town

The Assembly Rooms

A direct-booking-first redesign for a Georgian townhouse hotel, built to win business back from OTA commission with a concierge-style AI assistant.

AI ConciergeBooking Upsell Automation

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+45% New member sign-ups

Fitness studio · Bruntsfield

Forge Fitness Studio

A bold, high-contrast rebuild for a Bruntsfield fitness studio, with the class timetable front and centre and an AI assistant that keeps every class full.

AI Class RecommendationWaitlist Fill Automation

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Lomond & Grey Accountants — case study preview

+60% Qualified leads

Professional services · New Town

Lomond & Grey Accountants

An understated, credibility-first rebuild for an Edinburgh accountancy practice, with an AI assistant that routes enquiries so billable time goes to the right clients.

AI FAQ AssistantClient Onboarding & Routing

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